Consumer is king- was never more true than it is now. As marketing gets more and more consumer-centric, there is a greater need for consumer understanding. Yesteryears’ tools used by market research for exploring consumer behaviour and attitudes are not adequate anymore. There is a need for an eclectic approach by ........Read More
Ian Davis, worldwide managing director McKinsey & Company, in his piece in Financial Times, London says that the world of 2015 will be a different place in which to do business from the world of today. He gives us five trends that will shape the business landscape;Read More
There was a time, not so long ago, when we were bemoaning our country spilling at the seams with 1 billion people. Today that has become our biggest blessing. In fact that has become a single most important feature for almost all developing countries.Read More
Vikram Singh Mehta is Chairman of the Shell Group of Companies in India since 1994. His career began with the Indian Administrative Service, Government of India in 1978. During his career span of more than three decades, Mr. Mehta has held several Advisory and Specialist-level positions with several petroleum companies. He was Senior Economist for...Read More
N. R. Narayana Murthy is the Founder-Chairman of Infosys Limited, a global software consulting company headquartered in Bangalore, India. He founded Infosys in 1981. Under his leadership, Infosys was listed on NASDAQ in 1999. Mr. Murthy articulated, designed and implemented the Global Delivery Model which has become the foundation for the huge success in IT...Read More
Having represented the big business houses of Reliance and the Tata’s, Harish Salve is one of India’s leading advocates. With his broad and high-profile experience of business litigation in India, Mr. Salve provides fascinating insight into the challenges and opportunities of doing business in this vibrant yet sometimes frustrating market. Harish has been ranked by...Read More
