It was a Mistake to Take HUL Head-on when We First Entered India: AG Lafley, CEO, P&G

AG Lafley, who last week returned as the CEO of Procter & Gamble after a gap of four years, feels it was a mistake to take big rivals such as Hindustan Unilever head on when P&G first entered India. It would have been much easier to build a beachhead in the market if it had first attacked segments where big rivals were not present in….  Read More

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